A little bit about me and how I became the designer artist illustrator I am today
1976
Birth
I was born in Birmingham UK in the summer heatwave of 1976. “Songs in the Key of Life” by Stevie Wonder was the number 1 album. At the age of six I won a Kellogg’s cereal competition for designing a poster for the new Karate Kid movie!
1996
College
I decided I wanted to pursue a career in design as ‘art’ was the subject I excelled in at school. I completed a HND in illustration at Hereford College of Arts. This was during the blissfully hedonistic days of the late 90s.
1998
Art Degree
Taking art and design more seriously I enrolled in a BA course called ‘Visual Communication’ at Birmingham City University. I spent most of my time in the Mac room learning the magic of Photoshop and Illustrator.
2001
First Employment
My first junior design position was for a company called Vibe Technologies who produced very loud bass speakers for cars. I created product brochures, magazine editorials and adverts adhering to the brand’s visual consistency and values.
2006
Founded my Company
With the knowledge I gained and the desire to have my own company I set up The Canvas Lounge, an online store that sold limited edition art prints. The idea exploded and I found myself managing a team of creatives and print technicians, scaling the business globally during the early growth of online shopping.
2012
Design & Printing Company
Shaded Rose was founded with a partner and was the only graphics, signage and printing company based at the Custard Factory, Birmingham. We designed and produced stationary, clothing and shop signage for many start-up business’. During this time I learnt the art of screen printing.
2016
Self Employment
Following the birth of my 2 children I decided I wanted the flexibility of a freelance designer. I focus my time on local businesses and help many start-ups develop their brand. With a great industry network developed over the years I’m also able to take care of all their design and print requirements.
Professional Skills
Adobe Creative Suite
I have a vast knowledge using Photoshop, Illustrator and Indesign. I’m currently developing my skills using motion graphics software.
Web Design
I’ve created several ecommerce sites using Shopify with template adaptations and customisations. I can also produce fully responsive user friendly WordPress websites.
GARMENT PRINTING
I have gained many years industry knowledge digitally printing textiles, screen printing and garment vinyl application.